Category Archive for "iSponsor Blog"

Olympics Brand Britain and Brazil

Sep 01 2016

Olympics Brand Britain and Brazil Brand Britain as masters of collaborative approach to content creation by creating true partnerships with sponsoring brands. Rio…

Post Olympics Analysis and the Winner Is…

Aug 30 2016

Post-Olympics Analysis and the Winner Is… Congrats Team GB! Here’s how they went from only one gold medal (15 total) at Atlanta…

Sponsorship Game Is Changing

Apr 28 2016

We have noticed over the past couple of years two major shifts in the way global brands are taking the approach toward…

Yesterday, Today, And Tomorrow. All At Once.

Nov 06 2015

Working Across Multiple Time Zones: Time travel anyone? Currently in London, I engage with brands headquartered in California, and clients in Australia,…

Apple and Google as Mobile Carriers

Oct 11 2015

We believe we are a few years away from cell carrier (as we know it) obsolescence. The days of single carrier domination, maintaining an inordinate…